Constant Contact vs Square Online

Founded in 1995 and headquartered in Waltham, MA, Constant Contact is a well-established platform designed to help small businesses and organizations grow through email marketing and online presence management. While they no longer provide direct access to their website builder through their site, users can still access the same functionality via web.com. Constant Contact continues to offer powerful tools such as an intuitive drag-and-drop editor, SEO recommendations, and social media marketing features, allowing users to create professional websites and manage campaigns effortlessly. The platform integrates with over 300 third-party apps, supports A/B testing, and provides in-depth analytics for optimizing marketing efforts. Pricing starts at $12 per month for the Lite plan, increasing to $35 for the Standard plan and $80 for the Premium plan, catering to a variety of business sizes and needs. Despite transitioning their website builder, Constant Contact remains a trusted resource for small businesses seeking comprehensive marketing solutions.

Headquartered in San Francisco, California, Square Online was launched in 2018 to offer a user-friendly eCommerce platform tailored to small businesses. This launch was driven by Square’s merger with Weebly, which combined Square’s innovative payment solutions with Weebly’s intuitive website-building capabilities. This strategic combination makes it simple to set up a digital storefront with key features like integrated payments, real-time shipping rates, SEO tools, and seamless synchronization with Square’s POS system, allowing businesses to manage both online and in-store sales from one platform. Square Online offers a smooth customer experience with their drag-and-drop editor, customizable templates, and a range of payment methods, including Apple Pay, Google Pay, and Square’s own options. Users value the platform’s real-time inventory management, which minimizes the risk of overselling and improves operational efficiency. The company’s pricing plans cater to various business needs, starting with a Free plan that includes essential website builder tools and online payments. The Plus plan, at $29 per month, adds customizable themes, advanced analytics, and professional branding. The Premium plan, priced at $79 per month, offers additional benefits like in-house delivery and 24/7 support, making them a robust solution for growing businesses.